040x040 10th anniversary series: Rebecka Nilsson, from student in 2015 to Project Manager at Media Evolution. Why the creative/business divide hasn't changed, why the pandemic widened the Hamburg–Malmö gap despite new infrastructure, and why human creativity matters more than ever.
Part of the 040x040 10th anniversary interview series: Andreas Hedin explores the journey from 2015 to 2026. Discover why "finding a voice" matters in the AI era, why corporate talks are dead, and how Malmö redefines social spaces through "happy accidents" and collaboration.